Market Monitor Q2 2025 | Guarantors Special
| Infosheet
Our latest Market Monitor shows guarantors are becoming a much bigger part of renting in the UK. More than 1 in 8 tenants needed a guarantor in the past year, rising to over 4 in 10 for 18–21-year-olds. It’s a sign that affordability pressures are growing, and guarantors are playing an increasingly vital role in helping people secure a home.
As well as looking into Guarantors, we have included all of our usual market updates including average rents across the UK, tenant affordability and the tenant demographic.
Key insights |
• Rents are up 5% in London compared to the same period 12 months ago
• 13% of renters used a guarantor in the past year, increasing to 41% for those aged 18 to 21 or students
• Most reliant groups include students, low-income earners, benefit recipients, the self-employed, and recent UK arrivals
• Covering missed rent now requires 22.9% of a guarantor’s income, up from 19.5% in 2020, adding pressure alongside their own living costs
Based on data from over 100,000 renters, this report underscores the need for agents and landlords to adapt referencing and affordability processes, as well as to consider alternative solutions like Professional Guarantor services to widen tenant access while protecting landlords.
Read the full report to stay informed and ready for these evolving market dynamics.