The UK Rental Affordability Challenge
| Q3 Market Monitor 2025
THE LETTINGS HUB MARKET MONITOR | Q3 2025 – The UK Rental Affordability Challenge 🏘️
Our latest Market Monitor explores how affordability continues to shape the UK rental market. With renters spending a growing share of their income on housing and regional rent differences widening, affordability pressures remain front and centre for both tenants and landlords.
📊 Based on data from over 100,000 renters, this quarter’s report takes a closer look at affordability trends across key UK cities, age groups, and household types – revealing how renters are adapting to the cost of living and changing rental dynamics.
Key Insights |
✅ Average UK rents are up 4.3% year-on-year, with modest but consistent growth across most regions.
✅ Renters are still spending a significant share of their income on housing – with affordability challenges now evident even in lower-income areas.
✅ Younger renters and single-income households are feeling the most pressure, relying more heavily on guarantors to access housing.
✅ The Renters’ Rights Act is expected to add further upward pressure on rents, making Rent & Legal Protection and Professional Guarantors more vital than ever.
As the market continues to evolve, agents and landlords must stay informed and proactive – adapting affordability assessments and exploring smarter protection solutions to stay ahead.
👇 Read the full report to understand the latest rental trends and prepare your business for what’s next.